Mike Lindell Biography: Michael James Lindell born June 28, 1961, commonly known as the “My Pillow Guy” or “Mike Pillow,” is an American businessman, political activist, and conspiracy theorist. He is the founder and CEO of My Pillow, a company that manufactures pillows, bedding, and slippers.
Mike Lindell Biography
Michael James Lindell, widely recognized as Mike Lindell or the My Pillow Guy, is an American entrepreneur, author, and political activist. He rose to fame as the founder and former CEO of MyPillow, Inc., carving out a prominent place in the bedding industry with his innovative pillow design and aggressive direct-to-consumer marketing. While his business accomplishments earned him wealth and recognition, Lindell’s outspoken political views—particularly his alignment with Donald Trump—have often drawn more public attention than his entrepreneurial success.
Mike Lindell Biography 2025 Details
| Born |
Michael James Lindell
June 28, 1961 Mankato, Minnesota, U.S.
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|---|---|
| Occupation(s) | Founder and CEO of My Pillow |
| Political party | Republican |
| Spouses |
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| Children | 4 |
| Category | Politician Biography |
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About Mike Lindell
Michael James Lindell, also known as the My Pillow Guy and Mike Pillow, is an American businessman, political activist, and conspiracy theorist. He is the founder and CEO of My Pillow, a pillow, bedding, and slipper manufacturing company. Lindell is a prominent supporter of and advisor to U.S. President Donald Trump.
Mike Lindell Achievements
Lindell is a vocal supporter and informal advisor to former U.S. President Donald Trump. Following Trump’s loss in the 2020 presidential election, Lindell actively supported and helped fund efforts to challenge the results, promoting widely debunked conspiracy theories of election fraud. He has also advocated for unproven COVID-19 treatments.
Mike Lindell Wiki
- Born: 28 June 1961 (age 63 years), Mankato, Minnesota, United States
- Spouse: Dallas Yocum (m. 2013–2013)
- Books: What Are the Odds? From Crack Addict to CEO
- Education: University of Minnesota, Chaska High School
- Children: Heather Lueth, Darren Lindell, Charlie Lindell, Lizzy Meyers
- Height: 1.78 m
Early life
Lindell was born in Mankato, Minnesota, on June 28, 1961, and grew up in the nearby towns of Chaska and Carver. He has spoken publicly about developing a gambling addiction in his teenage years. After briefly attending the University of Minnesota, he dropped out within a few months. During his 20s, Lindell became addicted to cocaine, later transitioning to crack cocaine in the 1990s. His struggles with addiction and gambling during the 1980s and 1990s resulted in the loss of his home and the end of his marriage. In 2009, Lindell says he overcame his addiction through prayer and achieved sobriety.
Quick Facts
| Full Name | Michael James Lindell |
|---|---|
| Date of Birth | June 28, 1961 |
| Place of Birth | Mankato, Minnesota, USA |
| Nationality | American |
| Age | 63 (as of 2024) |
| Height | 5’10” (178 cm) |
| Weight | 184 lbs (84 kg) |
| Occupation(s) | Entrepreneur, Author, Political Activist |
| Known For | Founder of MyPillow |
| Net Worth (2025) | Approx. $30 million |
| Spouses | Karen Dickey (divorced), Dallas Yocum (divorced), Kendra Reeves (current) |
| Children | Four |
Family Background
Born on June 28, 1961, in Mankato, Minnesota, Mike Lindell spent his early years in the nearby towns of Chaska and Carver. His youth was marked by personal challenges, including a gambling habit that began in his teenage years. He briefly attended the University of Minnesota but left within a few months.
In his 20s, Lindell developed a dependency on cocaine, which later escalated to crack cocaine during the 1990s. These struggles led to major personal and financial setbacks, including the loss of his home and the collapse of his first marriage to Karen Dickey. Lindell attributes his eventual recovery and sobriety, achieved in 2009, to his Christian faith—a turning point that helped launch his future business success.
Career Beginnings and Key Milestones
Lindell founded MyPillow and patented a unique pillow design. Without formal business training, he turned to direct-response marketing, using infomercials and late-night ads to build brand recognition. His unconventional but effective strategies led to exponential growth. By 2011, MyPillow had become a staple in American households. At its peak around 2019, the company reportedly generated over $100 million in annual revenue and was widely available in major retail chains across the country. Lindell’s “rags-to-riches” story resonated with consumers and aspiring entrepreneurs alike.
Challenges and Controversies
Lindell’s rising political visibility became a double-edged sword. A staunch supporter of former President Donald Trump, he became a central figure in efforts to overturn the results of the 2020 U.S. presidential election, promoting debunked claims of widespread voter fraud. His involvement in these efforts led major retailers—including Walmart and Bed Bath & Beyond—to discontinue sales of MyPillow products. These boycotts, combined with mounting legal troubles—including high-profile defamation lawsuits filed by Dominion Voting Systems and Smartmatic—resulted in severe financial pressure on both Lindell and his business.
Notable Works and Achievements
- MyPillow Success: At its peak, MyPillow became a well-known brand in American households, associated with comfort and quality in bedding products.
- Author: In 2019, Lindell self-published his memoir What Are the Odds? From Crack Addict to CEO, chronicling his battle with addiction and his journey to business success.
- Philanthropy: He founded the Lindell Foundation and the Lindell Recovery Network, both dedicated to helping individuals recover from addiction and rebuild their lives.
- Awards: In 2019, Liberty University awarded Lindell an honorary Doctor of Business degree, recognizing his entrepreneurial accomplishments and contributions to faith-based initiatives.
Current Relevance and Recent Updates
Mike Lindell continues to attract national attention, primarily through his political activities. He launched Frank Social, a conservative social media platform, and remains a vocal opponent of electronic voting systems.
However, Lindell has faced major financial and legal setbacks:
- A federal judge upheld a $5 million arbitration ruling against him stemming from the failed “Prove Mike Wrong Challenge,” which was related to his disproven claims of election fraud.
- His net worth has dropped significantly, from an estimated $200–300 million at its peak to around $30 million as of 2024, due to mounting legal costs and declining business revenue.
Despite these challenges, Lindell remains active in both the business and political arenas.
Personal Life and Relationships
Mike Lindell has been married three times:
- His first marriage to Karen Dickey lasted nearly 20 years and ended in divorce.
- In June 2013, he married Dallas Yocum, though the marriage was annulled after just one month.
- In April 2023, he married Kendra Reeves after several years of dating.
He has four children from his first marriage and is a devout evangelical Christian, crediting his faith and prayer with helping him overcome addiction.
Interesting Facts and Trivia
- Widely known as “The My Pillow Guy” from his frequent appearances in television commercials.
- Offered a $5 million challenge to disprove his election fraud claims—a move that backfired and resulted in legal judgment against him.
- Donated over $600,000 worth of pillows to Liberty University graduates in 2019.
- Claims the idea for MyPillow came to him in a dream, which he attributes to divine inspiration.
Charitable Work and Legacy
Lindell has used his personal story and business platform to support various charitable efforts:
- The Lindell Foundation began by assisting individuals with addiction and later expanded to help cancer patients and military veterans.
- The Lindell Recovery Network connects those battling addiction with faith-based treatment programs.
While often a controversial figure, Lindell is also recognized for his dedication to addiction recovery and philanthropy.
Future Plans and Cultural Impact
Despite facing legal, financial, and reputational challenges, Mike Lindell remains focused on rebuilding MyPillow’s brand and maintaining his presence in conservative political circles. His continued advocacy and media ventures suggest he will remain a prominent—and divisive—figure in American public life for the foreseeable future.
Mike Lindell Net Worth 2025
Estimated Net Worth (2025): ~$30 million
Lindell’s net worth has seen a dramatic decline, primarily due to:
- Ongoing legal battles, including a $1.3 billion defamation lawsuit filed by Dominion Voting Systems and similar action by Smartmatic.
- The loss of major retail partnerships with chains like Walmart and Bed Bath & Beyond.
- Substantial personal spending on political ventures, including the development of Frank Social and election-related campaigns.
Assets
- Real Estate: Lindell has scaled down his property holdings due to financial pressures.
- Investments: His primary financial stake remains in MyPillow.
- Other Assets: Previously owned a private jet, but has since reduced luxury expenditures.
FAQs
What inspired Mike Lindell to create MyPillow?
Mike Lindell claims the idea for MyPillow came to him in a dream, which he believes was a form of divine inspiration. This vision eventually led him to design and patent his signature pillow, launching what would become a nationally recognized brand.
Why did retailers drop MyPillow products?
Several major retailers, including Walmart and Bed Bath & Beyond, discontinued MyPillow products following Lindell’s promotion of false claims regarding the 2020 U.S. presidential election. His political activism led to public backlash and strained business partnerships.
What is the Lindell Recovery Network?
The Lindell Recovery Network is a faith-based initiative founded by Mike Lindell to help individuals struggling with addiction. It connects users with recovery resources, treatment centers, and testimonials from others who have overcome addiction.
Has Mike Lindell received any honorary awards?
Yes, in 2019, Liberty University awarded Mike Lindell an honorary Doctor of Business degree. The recognition was given for his entrepreneurial achievements and his support of Christian values through his business and philanthropic efforts.
What is Frank Social and why did Mike Lindell launch it?
Frank Social is a conservative social media platform launched by Lindell as part of his push for free speech and an alternative to mainstream platforms. It aligns with his political ideology and targets audiences dissatisfied with content moderation on traditional networks.
What happened with the “Prove Mike Wrong” challenge?
The “Prove Mike Wrong” challenge offered $5 million to anyone who could disprove Lindell’s claims about election data. After a contestant successfully challenged the validity of his data, a federal judge upheld a $5 million arbitration award against Lindell, dealing a legal and financial blow.